
Branded hashtags are such a strong tool to utilize if you are on any social media platform, but they hold unique power on Twitter. Branded hashtags are a way of grouping your tweets and getting involved in the conversation. By using branded hashtags, you are able to track campaigns, tweets, and conversations about your business and industry. Make your tweets easy to find and track with branded hashtags. If you need help developing hashtags that work, contact us now at DivineMarketingGroup.com.
Source: https://sproutsocial.com/insights/twitter-tips/