Use video to remain top of mind when it comes to your product or service.  

When promoting video ads for your product or service make sure to follow these guidelines:  

1. Keep videos short, 30 seconds preferred. Do not overkill the number of times your ad is being shown to your user.  

2. Make sure you leverage the power of the behavioral targets that can be created on the back end of a platform like Facebook and Instagram. Remember to find your precise audience before sending out your target ad.  

3. Make sure you have stop pixels in place for users who have already converted online.

Published On: March 28th, 2018 / Categories: Content Marketing, Digital Marketing, Inbound Marketing, Marketing Strategy, Social Media /

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