Staying top of mind is key for referrals and one of the best ways to achieve this is through email marketing. Try using email marketing to make sure your customers keep thinking about you. When writing your email marketing campaign, utilize the 80/20 rule where you have 80 percent of helpful content and 20 percent sales materials. Try writing content about things that interest your past clients such as things happening around town, hot spots in their community, tickets to events in town, and weather tips for their homes.
Contact us for more information on how to help your clients after the sale.