You can pick music that matches your brand type. Your ads can be personalized to your listeners’ preferences, which can be pretty cool and help drive up your engagement. For example, if you own a store that sells Country/Western attire, you will want to choose country music for your audio ads. There is so much more we can do with Digital Audio Ads now. We can do Geo-Targeting, Behavioral Targeting, Language Targeting, and Device Targeting. Choosing the right method for targeting your audience will have a greater benefit on your brand awareness and marketing plan. If you have questions or need more help with Digital Audio Advertising, then give us a call at 919-585-4498 today.