Let’s face it: the holiday shopping season is right around the corner. If you haven’t started planning your holiday marketing yet, then you know you need to right away. The pressure of marketing for the holidays might seem overwhelming, but we have some tips to help you set up an email marketing campaign today.
Last-Minute Ideas. If you know you need to get a promotion out there, but aren’t sure what to do, here are some examples to send to your email list. Information on holiday sales, gift certificates, free shipping, a contest, party ideas, or client appreciation are great promotions to try including in your newsletter. Just pick one or two of these ideas to focus on this season.
Time Saving Tips. We know you’re feeling rushed, but it is possible to put together a good email in a hurry. Just remember to keep it simple. Your email just needs three main elements, including a picture, paragraph, and call to action. You don’t need a complicated email design to end the year on a high note. You can even take advantage of existing templates in your email platform.
Easy Promotional Plan. If you have a little extra time on your side, you’ll want to send a short three-part series of emails to get the word out before the actual holiday or event. Those three emails should include an announcement, a reminder, and a last-chance reminder. The holidays occur in a relatively short amount of time, so don’t worry if you can’t send all three. Just to make sure you get something out there, so your clients are thinking about you.
It’s not too late to put together a successful email marketing campaign that will increase your sales or donations this holiday season. These quick and easy tips can help you boost your holiday sales! If you have more questions about email marketing or setting up a broader marketing plan, contact us today!