Instagram is one of the HOTTEST social media tools right now. It is a powerful platform for reaching your audience and boosting engagement for your business. There are so many ways you can use Instagram to grow your business, so we have picked our four favorite features that will help you reach and grow your audience.

Posting on Brand. When creating graphics for your Instagram, make your posts consistent with your brand colors, fonts, and more. You can also create branded hashtags unique to your business. 

Stories. With Instagram stories, you are able to step away from the curated content. Stories only last for 24 hours, so they are great for temporary information.

Shop. You can now sell your products directly from Instagram. People can click your posts and buy the products they want directly from the image. 1 in 4 Gen Z users expect to shop through Instagram. Take advantage of impulse buying with Instagram shop!

Reels. Instagram Reels allow you to grow your audience by reaching users that may not follow you. They also give you the opportunity to show off your personality and brand.

Instagram has tons of features to help you boost your business. If you are looking for ideas or help managing your Instagram, contact us now and follow us on Instagram @divinemarketinggroup.